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Don’t Just Do What Everyone Else Is Doing 5 creative ways to use social norms in your communications. Imagine you are entering a lift with a number of other people you don’t know. As you enter, the other people are all facing the door but as the door closes they start to turn round […]
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Creative Communications. It Matters Creativity is a great buzz-word, which helps us to impress clients. But it’s also a device that allows us to reach our audiences more effectively. Creativity is a great buzz-word, which helps us to impress clients. But it’s also a device that allows us to reach our audiences more effectively. […]